Designer  Alex Noio
Photo Olga Komarova
Feb 2018

Creating a name and developing an identity system for Softo. Softo is part of the Staff Center group of companies. Softo specialists are developing working control and monitoring systems.



The shape and meaning of the logo are inspired by the software development methods “Agile software development life cycle” and “Waterfall software development life cycle”.






The logo is built as a set of unique characters involved in a harmonious sequence.



The last letter O is marked with the accent mark and is an favicon icon that scales well. Thus, this symbol acts as the quintessence of the entire logo, i.e. – a cycle with directional dynamics.





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